River Thames Site Ambassador

During the summer of 2023, I participated in a study abroad program through the University of Oregon’s study abroad organization, called Global Education Oregon (GEO). The program was designed for students to dive into the cultural differences of public relations and advertising within the city of London, and we adventured to a diverse array of exciting and relevant London destinations. Each student was tasked to pair up and choose one of the many excursions we were to go on and create a project to share with the class about the destination’s strategic communication practices through various media platforms. Alongside my close friend and peer, Caitlin Reimer, we tackled the River Thames, where we had our final excursion and a sentimental ride in a boat along the iconic river to cap off our program! We successfully analyzed and provided suggestions for the promotional communication content of the river through its various platforms.

(Click on the image to see the full deck & research we completed and created!)